About Akin
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Thanks for asking about me! You see, I am a big fan of marketing metrics and an evangelist for the use of intelligent software solutions in the hopes of creating more successful businesses with more satisfied customers. |
| I work in IBM’s Enterprise Marketing Management group as an evangelist for our digital analytics and marketing optimization solutions. The digital space has captivated me since 2002. Previously, I developed analytical enterprise applications at business intelligence software vendor MicroStrategy. It was through the great people of MicroStrategy that I received my professional introduction to business intelligence and data warehousing practices. I am frequently on the road participating in panels or speaking sessions. So I hope to meet you in the field! Thank you for coming here and reading. By the way, the postings on this site are my own and don’t necessarily represent my employer’s positions, strategies or opinions. Akin Contact: akin – at – multichannelmetrics.com |
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